Is this bluff logical/profitable?
villain is sort of 1 BI youngish prob playing higher than he can afford seems like hes trying to play well but doesn't hand read that well.

Effective $400
hero UTG limp AJo limp $3 (yes mistake but meh)
3 other limpers
villain CO makes it $16 i think he opens broadways JJ+ maybe TT KJ+ATs+ sorta thing maybe A2s+
everyone calls

pot 80
flop
K94r (1 heart)
everyone checks villain checks behind
turn Qh (2 hears on board)
checks around to villain who makes it $30
i c/r to $105

I mean the ppl behind me would always bet TJ for sure. Villain has enough AQ QJ right?