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Have you ever thought that the food industry and social media are like professional players compared to us? Yes, we might be a 'fish' next to them.

The professional player knows how to read their opponents, when to bet, and when to fold. Similarly, the food industry and social media have perfected the art of understanding our social and psychological vulnerabilities. They know how to present their products or content in ways that grab our attention, using marketing strategies based on deep knowledge of our preferences, behaviors, and weaknesses.

On the other hand, the 'fish' in poker represents our naivety or lack of knowledge in this case. This is how we face these strategies: without knowing exactly how they are influencing us. We become easy prey susceptible to their tricks. They exploit our social vulnerabilities to lure us towards certain foods or online content.

The food industry uses tactics such as colorful packaging, high-fat and hyperpalatable foods, emotional advertising, and targeted marketing to make us crave unhealthy foods. Similarly, social media is designed to keep us hooked, using algorithms that know exactly what kind of content will keep us scrolling endlessly, thus increasing their retention time and revenue.

Just as a professional poker player exploits the weaknesses of a 'fish' with a solver, the food industry and social media use sophisticated strategies to exploit our social and psychological vulnerabilities, keeping us hooked on their products or platforms.

In summary, the best way to avoid being 'exploited' before playing is to know what you're playing, who you're playing against, have a strategy, study, and become aware of your biases, vulnerabilities, and tendencies.

Comment: In what other aspects are we playing against the pros? 🦈

Dec. 29, 2023 | 4:22 p.m.

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